DP Marketing guarantees that all data can be successfully screened against relevant suppression files; listed below. Doing so provides you and your clients with peace of mind, ensuring your business reputation is protected.
Businesses are now able to opt-out of receiving unsolicited marketing, meaning organisations are obliged either by law or by codes of practice to ensure that these preferences are adhered to.
Failure to do so can cost up to £5000, a reason why DP Marketing continues to treat data quality so seriously.
Are your clients going to use DP Marketing data with their own, when was their own data last screened? They need to ask that question, we can help with the answer.
The Corporate Telephone Preference Service (CTPS)
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Allows businesses to register (approximately 1 million to date) their telephone numbers to opt-out of receiving unsolicited sales and marketing calls. |
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The Fax Preference Service (FPS) |
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Allows businesses and consumers to register their home or business fax number (approximately 19 million to date) not to receive unsolicited sales and marketing faxes. |
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| Email Legislation |
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Since December 2003, UK law (EU Privacy and Electronic Communications Directive) changed so that EMPS only needs to be used for email campaigns sent outside the European Union. |
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| The Mailing Preference Service (MPS) |
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Allows consumers and businesses to register their wish not to receive unsolicited direct mail. |
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